Jeff is an international speaker and visual marketing consultant. He hosts the Social Media News Live show and podcast and is also the editor for Guy Kawasaki's Remarkable People Podcast. He is also "Head Beard" at Manly Pinterest Tips.
What Makes Stories Stick? Let’s Talk Strategies That Work
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Howdy Reader! If you’re anything like me, you're slowly walking up from the football and tryptophan hangover from overindulging in yesterday’s Thanksgiving festivities. If you’re reading this from somewhere other than the U.S. I hope you had a productive Thursday with many, fewer calories. And now, the Christmas season is upon us! Fun fact, “Jingle Bells” wasn’t always a Christmas favorite. Initially composed in 1857 as “One Horse Open Sleigh,” James Pierpont wrote it as a Thanksgiving Day song. The tune became such a Christmas sensation that by 1859, it was renamed “Jingle Bells.” Even back then, people had no control over what goes viral! You may never crack the code of what goes viral, but you CAN learn how to tell your brand’s story. That’s what my good friend Peg Fitzpatrick and I talked about in this week's show. I recently was fortunate to have Peg on the show to discuss her new book, The Art of Small Business Social Media: A Blueprint for Marketing Success. (affiliate link) Well, then she flipped the tables on me and had me on her IG show talking about storytelling strategies. We discussed:
This was a fun and insightful episode you definitely need to check out. So tune in TODAY at 10 am central! See ya there! -Jeff P.S. Ecamm just started their amazing Black Friday/Cyber Monday deal for this year. Head over here to check out the savings! P.P.S. Don’t forget I’m curating a list of the best deals this holiday season, if you want to be included make sure to opt-in here. Today’s the first email! |
Jeff Sieh
Jeff is an international speaker and visual marketing consultant. He hosts the Social Media News Live show and podcast and is also the editor for Guy Kawasaki's Remarkable People Podcast. He is also "Head Beard" at Manly Pinterest Tips.
Howdy Reader! I was planning to send this email yesterday from somewhere over the country, flying the (hopefully) friendly skies to Social Media Marketing World. Life had other plans. For the last month or so, I've been heads-down preparing my talk. I was so excited to share some new workflows for creating images that I genuinely couldn't wait to get on that stage. Then, while doing some yard work over the weekend, I did something horrible to my back. Getting on a plane just wasn't happening....
Howdy Reader! Our co-host is in the hot seat tomorrow. For the finale of our Side Hustle Secrets series, we're flipping the script and putting Conor Brown in the guest chair. He is running two side hustles on top of a full-time corporate marketing career, and we are getting into it all. Conor is the founder of Vacation Kingdoms and the Director of Agent Development at Keys to the Castle Travel, where he has trained dozens of travel advisors. He is a former Walt Disney World Cast Member, a...
Howdy Reader! Apologies, it's been a hot minute since you've gotten one of my Tuesday/Wednesday emails. I've had my head down getting ready for Social Media Marketing World next week in Anaheim. If you're going to be there, hit reply and let me know. I'd love to grab a coffee and chat. My talk is titled "AI-Powered Image Creation: Create Professional Visuals in Minutes," and here's one thing I keep noticing as I put it together. Even with AI video exploding on socials, the craft of creating...