What Makes Stories Stick? Let’s Talk Strategies That Work


Howdy Reader!

If you’re anything like me, you're slowly walking up from the football and tryptophan hangover from overindulging in yesterday’s Thanksgiving festivities.

If you’re reading this from somewhere other than the U.S. I hope you had a productive Thursday with many, fewer calories.

And now, the Christmas season is upon us!

Fun fact, “Jingle Bells” wasn’t always a Christmas favorite. Initially composed in 1857 as “One Horse Open Sleigh,” James Pierpont wrote it as a Thanksgiving Day song. The tune became such a Christmas sensation that by 1859, it was renamed “Jingle Bells.”

Even back then, people had no control over what goes viral! You may never crack the code of what goes viral, but you CAN learn how to tell your brand’s story.

That’s what my good friend Peg Fitzpatrick and I talked about in this week's show.

I recently was fortunate to have Peg on the show to discuss her new book, The Art of Small Business Social Media: A Blueprint for Marketing Success. (affiliate link)

Well, then she flipped the tables on me and had me on her IG show talking about storytelling strategies.

We discussed:

  • How to craft relatable, emotional stories
  • The magic of visual storytelling for your brand
  • Actionable tips for engaging content creation
  • Lessons from Disney, Pixar, and more!

This was a fun and insightful episode you definitely need to check out.

So tune in TODAY at 10 am central!

See ya there!

-Jeff

P.S. Ecamm just started their amazing Black Friday/Cyber Monday deal for this year. Head over here to check out the savings!

P.P.S. Don’t forget I’m curating a list of the best deals this holiday season, if you want to be included make sure to opt-in here. Today’s the first email!

Jeff Sieh

Jeff is an international speaker and visual marketing consultant. He hosts the Social Media News Live show and podcast and is also the editor for Guy Kawasaki's Remarkable People Podcast. He is also "Head Beard" at Manly Pinterest Tips.

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