|
Howdy Reader! Selling stinks. When I worked for other people, I had no problem selling our services. I love recommending great products and services from brands and influencers that I know, like, and trust. So why is it so hard to actually sell our OWN products and services? Listen, I’ve heard all the sales tropes like, “you sell the sizzle, not the steak.” Or, “go after the low-hanging fruit.” And even “this is a win-win situation for both of us!” Now, if I had a tree with low-hanging sizzling steaks, THAT would be a win-win. I’d never leave the yard! Seriously though, selling is hard and not something that comes naturally to a lot of people. That’s why I’m really excited to shine the spotlight on selling on today’s show. I was blown away when I saw Conor Brown speak on the art of selling at Momentum this past year. (Don’t tell him that; I’d never hear the end of it.) He helped everyone who listened become more confident in selling their products and services, and I know he can help you, too. So join us today at 10 am central and ask your questions on selling that you’ve always been afraid to ask. See ya there, -Jeff Are you looking for powerful features without sticker shock? Ecamm’s new Zoom integration makes it easy to stand out in your online meetings! Plus, while some competitors are raising prices, Ecamm remains competitively priced and backed by an unmatched support team and community. |
Jeff is an international speaker and visual marketing consultant. He hosts the Social Media News Live show and podcast and is also the editor for Guy Kawasaki's Remarkable People Podcast. He is also "Head Beard" at Manly Pinterest Tips.
Howdy Reader! First, a quick story. I don’t know about you, but our family has a habit of sending funny videos to each other, especially from Instagram. I shared a funny clip to my daughter Abby, and she responded to me, “Dad, that’s AI!” So two things… First, I was a little embarrassed. I’m the guy who talks and trains people on AI, and I let this slip past me. Second, based on her reaction, does humor hit differently when you know it’s AI? This really got me thinking: Are we (as creators,...
Howdy Reader! Thinking about using a podcast to grow your business? This week on Social Media News Live, I’m chatting with Katie Brinkley, a longtime podcaster and social media strategist who’s helped major brands and solo creators build shows that actually support business goals. Katie’s “less is more” approach keeps things simple while bringing in more qualified leads (without becoming yet another overwhelming task). We’ll dig into: Structuring a show that attracts the right listeners (and...
Howdy Reader! Ever feel like your podcast is running you instead of the other way around? Between recording, editing, and trying to stay consistent, it’s easy to hit that wall where the fun fades and the burnout kicks in. That’s why I’m excited about this week’s Creator News Live episode. We’re talking with Darrell Darnell, founder of Pro Podcast Solutions, who’s been helping creators build professional, long-lasting podcasts since 2013. Darrell knows what it takes to make podcasting...