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Jeff Sieh

Jeff is an international speaker and visual marketing consultant. He hosts the Social Media News Live show and podcast and is also the editor for Guy Kawasaki's Remarkable People Podcast. He is also "Head Beard" at Manly Pinterest Tips.

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Small channels are winning on YouTube. Want to know why?

Howdy Reader! If you’ve ever posted a YouTube video, checked back the next day, and wondered why the views barely budged, this week’s show is for you. We’re talking with Jerry Potter, YouTube expert, multi-channel builder, and coach to entrepreneurs who want results in half the time. He’s helped creators get recommended, break plateaus, and finally reach the people they’re trying to serve. We’ll dig into: Why YouTube is recommending small channels more than ever The real reason your channel...

Howdy Reader! First, a quick story. I don’t know about you, but our family has a habit of sending funny videos to each other, especially from Instagram. I shared a funny clip to my daughter Abby, and she responded to me, “Dad, that’s AI!” So two things… First, I was a little embarrassed. I’m the guy who talks and trains people on AI, and I let this slip past me. Second, based on her reaction, does humor hit differently when you know it’s AI? This really got me thinking: Are we (as creators,...

Howdy Reader! Thinking about using a podcast to grow your business? This week on Social Media News Live, I’m chatting with Katie Brinkley, a longtime podcaster and social media strategist who’s helped major brands and solo creators build shows that actually support business goals. Katie’s “less is more” approach keeps things simple while bringing in more qualified leads (without becoming yet another overwhelming task). We’ll dig into: Structuring a show that attracts the right listeners (and...

Howdy Reader! Ever feel like your podcast is running you instead of the other way around? Between recording, editing, and trying to stay consistent, it’s easy to hit that wall where the fun fades and the burnout kicks in. That’s why I’m excited about this week’s Creator News Live episode. We’re talking with Darrell Darnell, founder of Pro Podcast Solutions, who’s been helping creators build professional, long-lasting podcasts since 2013. Darrell knows what it takes to make podcasting...

Howdy Reader! I’ve got my head down building some new trainings I’m excited to share soon. But first, two tools in my current workflow that are saving me serious time and might help you, too. Magai: Your AI control centerMost of my speaking gigs this year have been about AI, and Magai comes up in almost every talk. If you’re unsure where to start, this is the one. Access multiple AI models in one place: ChatGPT, Claude, Gemini, Perplexity, Leonardo, DALL·E, Meta AI, Mistral, Stable Diffusion,...

Howdy Reader! Remember when “getting found” meant tweaking a few keywords and waiting for Google to do its thing? Yeah… that world’s gone. It’s going the way of Napster, floppy disks, and Saturday morning cartoons (honestly, I’m still upset about that one!) AI has completely changed how people find information. Whether it’s ChatGPT giving direct answers, TikTok acting like a new search engine, or Perplexity surfacing “the best answer,” discoverability now depends on how AI interprets your...

Howdy Reader! “A rocking horse gives the illusion of moving, but doesn’t actually go anywhere.” I saw that line this week, followed by: “Motion isn’t Momentum” That phrase caught my eye, especially after Lou Mongello’s excellent Momentum Conference in Orlando, and hit me right in the solar plexus. After Googling where my solar plexus actually is (don’t judge), I realized how much this rings true for anyone who struggles with procrastination. Why do we tend to avoid hard (even not-so-hard)...

Howdy Reader! Ever notice how some creators just sound... professional? Like they're broadcasting from a fancy studio, even though they're probably sitting in their spare bedroom? Meanwhile, the rest of us sound like we're talking through a tin can connected to a string. (Don't worry, I've been there!) If you've ever questioned your audio setup, wondered what gear you actually need, or dreamed of launching a podcast that doesn't sound like it was recorded underwater—this episode is for you....

Howdy Reader! Greetings from Orlando! I'm back at one of my favorite conferences, Lou Mongello's Momentum, so that's why there is no live show today. Momentum is one of my favorites because it feels like a giant mastermind group, and I always come away inspired, energized, and connected with so many new fabulous creators. I'm very blessed to have so many creative friends and colleagues at this conference. Speaking of creative friends, I want to introduce you to Paul Gowder (who's actually...

Howdy Reader! Let me guess - your social feeds are starting to look like AI design slop? Every other post seems to be created by someone who discovered Midjourney, typed in three words, and suddenly crowned themselves "Chief Creative Officer." Don't get me wrong, AI is incredible for speeding up our workflow. But here's the thing: faster doesn't always mean better. And if everyone's hitting the same "easy" button, we're just creating content that's about as memorable as elevator music. That’s...